MAXIMIZING EMPLOYEE RESOURCING FOR THE ACHIEVEMENT OF SUSTAINABLE COMPETITIVE ADVANTAGE
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This study was carried out to examine ways of maximizing employee resourcing for the achievement of
sustainable competitive advantage using Guaranty Trust Bank Pic, in Nigeria as a case study. In order to
achieve this, the researchers tested four hypotheses. Data were gathered from a sample size of69 employees
from the corporate headquarters of the bank. The data obtained were analyzed with regression and ANOVA
test statistics using the Statistical Package for Social Sciences (SPSS) Version 16. The major findings reveal
that all null hypotheses were rejected, indicating that manpower requirement contributes to the achievement
of the corporate goals of the organization; that recruitment strategy has an influence on reputation
management; that selection strategy has a significant effect on the operational efficiency of the organization;
and that skill development has significance in the level ofinnovativeness of the organization. Overall from this
research, it is evident that employee resourcing is important for the achievement of competitive advantage by
any organization and it can be maximized to ensure the sustainabi/ity of the attained competitive advantage.
Firms are therefore encouraged to maximize their employee resourcing strategies.
Keywords
H Social Sciences (General)