Organisational Compliance and Corporate Reputation: Moderating Role of the Scorecard Implementation Strategy
No Thumbnail Available
Date
Journal Title
Journal ISSN
Volume Title
Publisher
Abstract
Description
Compliance is considered a critical factor in improving the corporate reputation of publicly
traded corporations in Nigeria. This study, therefore, examines the roles of organisational
compliance in fostering corporate reputation with the moderating role of the scorecard
implementation strategy. The study used a descriptive research design. Based on the sample
size of four hundred and thirty (430) respondents that participated in the study. Smart partial
least squared (3.0) was adopted to show the degree of relationships between organisational
compliance, scorecard implementation strategy, and corporate reputation. The statistical
results show that there are direct significant relationships between organisational compliance
and corporate reputation. The findings also revealed that scorecard implementation strategy
moderates the relationship between organisational compliance and corporate reputation. The
study recommends that firms should endeavour to evaluate and regularly review corporate
governance‐related principles to be sure of compliance with the laid down standards that
depict best practices. In addition, a scorecard implementation strategy should be implemented
in enforcing acceptable standards and sanctions for non‐compliance.
Keywords
H Social Sciences (General)