House Sign Advertisement Design (Patent/Licence 5564)
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Commercial Law Dept
Abstract
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THE House Sign is a completely new medium for outdoor advertising and expression. It has a design format which features three distinct things, namely, message, house number and street name. This message could be in form of advertisement, company logo, trademark, health warning, public service announcement, etc.
The House Sign is the product of an inventive activity which began in 1988 at the University of Lagos. It was invented to be applied in advertising and to revolutionize marketing by offering more mileage for advertisers. It is a medium that could enable advertisers establish their presence in every home throughout the world.
The House Sign is expected to be a universal phenomenon that would enhance the beauty of our homes and environment, as well as guide visitors and passers-by safely to their appropriate destinations and points of call. The House Sign is designed to make Nigerian and indeed the world a better place to live for everyone.
A House Sign can be affixed or posted on the front view of buildings, walls, pillars and columns or any other conspicuous part of a house frontage. It should clearly be seen by those entering the building, passers-by, visitors, owners and occupants of the building.
Keywords
H Social Sciences (General)